For those of us who passionately follow enterprise communications, it was hard to miss the Bloomberg story about Coca-Cola Co.’s Atlanta headquarters unplugging their voice mail system. Their alternative? Send a text instead.
Office voice mail at the world’s largest soft-drink maker was shut down “to simplify the way we work and increase productivity,” according to an internal memo from Chief Information Officer Ed Steinike.
Traditional voice mail is increasingly redundant now that smartphones are everywhere, but isn’t there a better way than simply unplugging the system? Why not simply move voice mail messages into the cloud, translate them to text, and have the text messages automatically sent to a team member’s mobile device?
The Nov. 6 memo announcing the change at Coca-Cola was thought to be part of a previously announced $3 billion cut in annual expenses by 2019, but the savings is less than $100,000 a year, said Amanda Rosseter, a Coke spokeswoman. The decision had more to do with simplifying work than trimming costs, she said.
As for me – I cannot stand traditional voice mail. Who has time to sit and wade through 30-40 messages a day, and have to write them down? Can I admit that before we started to direct voice mails to our smartphones through Nuvia (GENBAND’s cloud) into our really convenient visual voice mail application – I was a “delete, delete, delete” guy.
Bloomberg’s article, written by Duane D. Stanford, also reported:
Companies may eventually choose to eliminate landlines altogether as the workforce becomes more mobile, said Craig Wigginton, who runs Deloitte & Touche’s global telecommunications consulting practice.
Wigginton said he spends most of his work life traveling and only occasionally steps into his office in New York City. When his phone there rings, it goes to his computer, no matter where he is in the world.
“People can work remotely better and more flexibly than in the past,” he said. “Just like you have cord-cuttings at home, I would call this a little bit of a cord-cutting in the corporate environment as well.”
He’s right. There are so many convenient channels that keep workers connected – and that’s why we coined the term “Converged Intelligent Messaging” (CIM) – helping Communications Service Providers bring a modular platforms with cloud ready, software-based architecture to their enterprise customers.
And as messaging is getting commoditized, it’s a natural transition to the Cloud. Emails have already moved into the cloud. Why not Voicemail? GENBAND has powered it’s Nuvia solution thru CIM. And with its powerful transcription engine, it’s more easier then every to give a ubiquitous yet converged experience to the end user. And here’s why to consider moving your messaging to the cloud:
- They can accelerate time-to-market for differentiated messaging services
- They can offer a simple, comprehensive feature set including voice and video messaging, speech-to-text, automated attendant, web portals, email integration, and fax messaging
- They can provide native visual voicemail clients for iPhone and BlackBerry smartphones
- They can save huge amounts of Capex and Opex by deploying in the network or in the cloud
- They can rest assured this is future proof, given that our CIM is NFV-ready and network-independent
Nobody wants to build or maintain old fashioned voice mail systems, any more than they want to perpetuate the expense and headaches of traditional land-line approaches. Real time communications is getting better, more intuitive, easier and less expensive every day – why not let callers, including customers, leave voice mail messages that can be instantly converted to instant messages?
Everybody wins! And everybody really wins when this is one of the many RTC applications that can be provided from the cloud. It’s a great way to step up your all-IP enterprise transformation game!